researching into what I can possible do for getting my name out

This was a session when we were present what the third years did as promotional products and I had to decide which promotional ideas I would possible use when it comes to creating my own. Here are the ones that I thought were ideal.     

Item one of promoting materials

This product was created by Kane Valentine, the idea for this product was very tactile because it an item that everyone use every day which is a pen. What she has done is, she got a company to print her name and email onto a pen. The pen design she has gone for is very formal, so it gives across the idea that she took effort into designing her promotional item. The colour of the pen is black and the ink that she has for gone for is silver, so when look at the pen it would be the first thing you would notice because of the ink colour.  The way that she probably had this product was mostly likely a printing company.  This promotional product is a pen which is something everyone would need at least once. I think with this idea I would like to use the pen idea but I would want to advance it more by adding my own pattern to the pen because then it would be one of a kind and it would be more eye catching, counting on the design I go for.

Pen with contact details

This is also another idea by Kane Valentine which was using a QR code on her artist products, this is great idea to get your name out there because you could provide this code instead of business card because it would take you straight to artist website by scanning the QR code with the customers smart phone, which most people have nowadays. The other good thing about this promotional product is that it can be made into a small size, as long as clear for the phone to read. The way that she had this one printed is by using a QR code generator, she may used this website:  http://www.qrstuff.com/. When it came to putting it on her products, she most likely used a printer and mass printed these and then sticking them on. With this idea I would most likely uses it because it would be an easy way for customers to access my website and to also contract me. But even with this idea I would still like to provide business cards just in case the QR code falls off and some people are not adjusted to today’s technology.

QR code

The next idea for a promotional item was produced by Hannah Beth Evans, who used the sweets love hearts and rewrapped them with her label. This is a good way of catching someone attention because of the bright wrapping paper of the love hearts. It would also be nice to give this to someone when they buy your artwork to say as thank you because it a free thing which everyone loves. They would also not want to open it up because of the time and effort given into wrapping it. The idea of using a black and white label was a brilliant idea because it does stand out but it is also not outstand by the bright colour of the love hearts.  The label is also so nice and crispy to read.   With the way this label was made I would say it was made digital because then it can be mass produced quickly and the way the text has been used it is too formal and neat to be handmade. I would like to apply this to my own practice because then I could give something besides a business card but it is also memorable because of what it is and how unusual it is.

Love hearts with contact details

 

The business card is always the way to go when promoting yourself but the thing to do is to make it interesting, such as Anna Coffey did with her design. She decided to go for a double sided business card which is a good way to go because then you could have one side being an illustration with the other is the information to contract you.  The way that Anna Coffey has designed hers is by making it into a Custard Cream biscuit which is a clever idea because she has made into a cream colour which bold and vibrate which makes it stick out but also she designed into her own design. It was not a replication of the Custard Cream but in her own style. It was also nice how clearly the card print came up and showed her line work on the biscuit. On the other side of the card was her information which was nice to see that she continued the theme of using her own line work in creation her name and little quote, to personalize the business card and she has include the contract information at the bottom.  The way that she has made the business card is the illustration and personalized font is created with ink. It is then scanned in and then with the image she then sent it to a printing company to produce it. The one that she has mostly like gone for is moo.com which is a business card website. With this product I have already created my own business card, but my goal for next time I want to create a range of business card designs.

Custard Cream business card

 The final promotional product that I want to take about is Amy Musgrave artist prints. With her artist prints she added the idea to include her name at the bottom of them. She has done them in a typewriter format and has done them mostly like on photoshop because of her illustration being digital. With this font it makes it stick out and it works with the white background. With the prints she may have got them print with a company or printed them with a printer. With this idea I want to apply with this idea but I want to add my website instead of my name to the prints but with this idea I would have to experiment to find the one that I want to use.                                   

Prints with email at the bottom

Overall this examination has taught and shown me what I can possible use when it comes to my promotional items and in way how to make them better.